Las Vegas Neon Museum

The goal was to craft an advertisement campaign for the Neon Museum of Las Vegas, celebrating its 10th anniversary and the city's cultural connection to vibrant, glamorous lighting. The concept involved using minimalistic imagery, combining neon light elements with vibrant colors, and emphasizing the museum's branding. Additionally, the campaign aimed to integrate iconic past casino/hotel logos as a textured pattern background, symbolizing their ties to Las Vegas and neon lights.